The RPM Innovation Center of Excellence (ICE) is a state-of-the-art research and development facility designed to foster collaboration and harness the collective expertise found across RPM's diverse family of businesses. As RPM looked to separate innovation from their day-to-day manufacturing activities in an emerging city, they needed a way to attract young, bright talent while also making ICE a destination point for customers.
That's where the power of visual collaboration tools ThinkHub and T1V Story came into play. This dynamic duo enables seamless global team collaboration, customer engagement, and talent recruitment all under one roof.
ThinkHub's massive 98-inch interactive touch display greets visitors in the ICE welcome lobby. This digitalized entry point sets the tone for the innovative culture that RPM has cultivated. The ThinkHub platform extends to an 85-inch interactive display in the main conference room, as well as 65-inch mobile carts in satellite labs across RPM's multiple locations in Hudson, NC, and Americas, GA.
Thanks to the ThinkHub MultiSite capability, remote chemists are able to stream IP camera feeds into the ICE Applications Lab, enabling panels and product development to happen in real-time across geographically dispersed teams. Engineers and chemists can prep for meetings by building out their planned content on a ThinkHub Cloud Canvas, then share that same digital workspace to the in-room ThinkHub for a highly collaborative session.
The integration of video conferencing apps creates a seamless experience where teams can connect from anywhere while annotating on live video streams and capturing screenshots straight to the ThinkHub Canvas. This flexible digital canvas empowers RPM to iterate on ideas rapidly and brings global teams together like never before.
Complementing ThinkHub's visual collaboration prowess, T1V Story plays a starring role in immersing guests and customers in the RPM brand story as soon as they walk through the ICE lobby doors. Through interactive digital applications and image and video experiences, T1V Story applications like:
- Interactive Image: "Meet Our Companies", "Tour Our Building"
- Interactive Timeline: "Discover Our History"
- Interactive Map: "Explore Our Locations
These interactive applications give visitors an engaging, multimedia-rich introduction to RPM's diverse offerings and rich legacy.
With T1V's intuitive Story Editor, RPM can update and tailor content to continuously evolve their branded storytelling, keeping messaging fresh and informative.
Between the innovation-driving ThinkHub platform and the compelling brand narrative delivered by T1V Story, RPM's ICE facility has become a thriving hub where collaboration, customer engagement, and top talent recruitment converge.
This visionary pairing of technologies empowers RPM to differentiate themselves in the marketplace, build connections across their distributed workforce, and attract the best and brightest minds — all while amplifying their mission of driving innovation through the chemistry of collaboration.
To learn more about the RPM Innovation Center of Excellence and the technology within, tap below to check out the case study.