Many universities strive to create campus spaces that reflect their unique culture and inspire learning among students. But transforming nondescript lobbies into impactful community hubs is no easy feat...
This was the challenge facing Lehigh University's College of Business when designing their new, state-of-the-art Business Innovation Building. How could they spotlight their century-old legacy of excellence and celebrate their community in a captivating way?
The college found their answer with T1V Story. By implementing our visual brand storytelling solution on a 6x1 Planar interactive video wall, Lehigh University brought the Tauck Family Lobby – and the College of Business story – to life.
“Our video wall is a statement piece for anyone who enters our new Business Innovation Building. It says that Lehigh Business is truly at the intersection of business and technology.” - Rob Gerth, Director of Marketing and Communications, Lehigh University College of Business
The lobby's new interactive video wall utilizes T1V Story's vivid imagery and interactive applications to create a multitouch, multiuser experience – giving visitors the opportunity to:
Interactive Timeline
- Lehigh Business Timeline | Journey through the college's milestones and achievements via a highly-visual, interactive timeline
Interactive Image
- Faculty Research | Explore the College's top-tier research into the complexities of doing business and meet the faculty behind it
Interactive Showcase
- Lehigh Business LUminaries | Honor past and present Lehigh alumni who contribute to the business world through interactive biographies and galleries
- Our Stories | Dive into compelling profiles of standout students, groundbreaking research, and accomplished alumni
Photo Credit: Christa Neu
For Lehigh University's College of Business, T1V Story makes their narrative impossible to ignore. Not to mention, their lobby now acts as an immersive gateway – welcoming students, visitors, and alumni to explore the college's rich history and innovative spirit in an engaging and memorable way.
“A physical space doesn’t mean anything unless it’s combined with the right technology – and this is what we are seeing here.” - Siva Kumar, Arthur Tauck Chair, Professor of Marketing
Learn more about how Lehigh University’s College of Business is using T1V Story to strengthen community and drive interdisciplinary learning and education among faculty and students.
To see how our solutions can elevate your university’s impact and support the evolving needs of your campuses and classrooms, book a demo with a T1V team member today.