T1Visions is proud to announce that it was recognized for its collaboration with Digicel Group in the Retail category for 2014 with a DSE Bronze Apex Award presented at Digital Signage Expo’s opening-night banquet at the Sands Expo & Convention Center.
Digicel Group Head of Retail, Paul Bee, said, “We are proud to accept this award for our state-of-the-art experience store in Kingston, Jamaica. The store comprises 69 digital and interactive screens and enables our staff to deliver a world-class, innovative and extraordinary retail experience to our customers.”
Digicel worked with T1Visions to create a 4’ x 11’ interactive inTouch Wall and inTouch Retail Table for its experience store in Kingston, Jamaica. The Wall features five 55” screens mounted behind a touch overlay, and is outfitted with multiuser, multitouch custom software that allows customers to check prices for phones, compare models, view and manipulate 3D images of handsets, and find a data plan that meets their specific needs.
Since installation of the inTouch Wall and Table, Digicel has experienced several positive results that have improved customer experiences and Digicel’s bottom line. Customer wait times have decreased by over three minutes per user on the touchscreen, while data plan and service product purchases have increased by 3%. Digicel has been able to reduce inventory due to stocking models chosen on the touchscreens, and customer engagement has gotten a boost: over 18 hours of Wall and Table usage are logged per day.
“The Apex Awards were created to foster innovation and recognize excellence in the interactive and digital signage industry. The work of the recipients of this award represents the best of the best,” said Richard Lebovitz, editorial director for Digital Signage Expo. “Recognition of this project, and the collaboration behind it, should be particularly satisfying to the recipients because it is the product of a shared vision and a great working relationship.”